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BLUE BOUTIQUE: REBRAND

Graphic Design

Randomly assigned a local business to re-brand, I was assigned the Blue Boutique of Goodwill. 

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Blue Boutique is where the higher quality items that are donated to Goodwill are re-sold. It resembles a hand me down store with almost brand new clothing. 

 

Their current brand is very simple and doesn’t relate to the feel of their store.  With a stronger brand they will be able to be recognized easier and make people more aware of the store.

© 2017 by Allison Durant. Proudly created with Wix.com

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